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Tablets vs. Phones: Which Activities Are Better?

 
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ewheat



Joined: 15 Nov 2012
Posts: 12

PostPosted: Fri Nov 16, 2012 11:17 am    Post subject: Tablets vs. Phones: Which Activities Are Better? Reply with quote

There’s not only a large amount of overlap in activities between smartphones and tablets, but owners of both device types also agree they want a faster mobile Web experience. The data come from Keynote’s Mobile User Survey (PDF), which the company published on Monday after surveying 5,388 people who owned either, or both, a smartphone and a tablet. The top “mobile frustration” is that slow mobile page load time, even though 27 percent of respondents use their device on a 4G network.
The results may not surprise, as Keynote Systems is a San Mateo (Calif.)-based mobile Web monitoring company. But in speaking to many mobile users on my own, most do cite slow page load times as a challenge, particularly over mobile broadband. So I dug a little deeper into the survey results to see what other interesting insights might surface. It turns out that when looking at which activities both devices are used for, some of the data address my idea of tablets potentially replacing smartphones.
Last week I said there were very few activities that were actually better on a phone than on a tablet and Keynote’s survey results indicate what some of those might be. Social networking is one such activity—46 percent of smartphone users update their networks while only 31 percent do so on a tablet. These updates are small chunks of content, so I could see why one might reach for a phone first.
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